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Everyday Propaganda
XTRA Studio
Year : 2026
Categories : Research / Product Design

Everyday objects are never as innocent as they seem. The moment you add a graphic, they stop being silent and start carrying meaning. A plate, a hat, or a mouse can instantly shift from utility to commentary, from background noise to statement piece. That tension is what drives this research : to see how design interrupts the ordinary and changes the way we read what surrounds us. This is a personal research project under XTRA Studio where explore how sarcasm, irony, and context can transform an object into a message. That's the power of Everyday Propaganda: turning the most overlooked things into the loudest voices.

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Objects are never neutral. The moment design touches them, they shift from background utility to carriers of meaning. What was once ordinary becomes commentary, sarcasm, or even resistance. This research is made under XTRA Studio exploring how design interrupts daily life and turns silence into statement, how the overlooked becomes the loudest voice.