Labib is watching YouFichier CachéYear : 2026Categories : Product Design + Creative Direction Every meaningful project starts with a story. For World Environment Day, we collaborated with Fichier Caché to create a merchandise campaign inspired by Labib, the iconic character that introduced generations of Tunisians to environmental awareness. Our goal was to transform a familiar […]
TN78 PITCHROOTSYear : 2026Categories : Merchandise / Brand IdentityDimensions: Various
E.M.V Music AlbumYear : 2026Categories : Album CoBrand IdentityDimensions: Various
Runs on Harissa Fichier Caché x LamiriYear : 2025Categories : Brand IdentityDimensions: Various
At the crossroads of sound, culture, and innovation, Mottamar creates a platform for dialogue on the future of Arabic electronic music. We developed the full branding and art direction, from visual identity to communication assets to translate the project’s vision into a clear, energetic, and purpose-driven visual system.
Club Carré Event SeriesYear : 2026Categories : Brand Identity
Everyday objects are never as innocent as they seem. The moment you add a graphic, they stop being silent and start carrying meaning. A plate, a hat, or a mouse can instantly shift from utility to commentary, from background noise to statement piece.
That tension is what drives this research : to see how design interrupts the ordinary and changes the way we read what
surrounds us. This is a personal research project under XTRA Studio where explore how sarcasm, irony, and context can transform an object into a message. That’s the power of Everyday Propaganda: turning the most overlooked things into the loudest voices.
Moon Camel Fichier CachéYear : 2025Categories : Brand Identity + Product Design
Objects In Process Studio TenYear : 2026Categories : Brand Identity + Graphic Design
KONNECTYear : 2025Categories : Brand Identity + UI DesignDimensions : Various
