POW’HER
Caché RacingFichier CachéYear : 2025Categories : Brand Identity, Merchandise Dimensions: Various More Projects
Tag: Portfolio
The Same Moon Above Us
![book estelle [recovered]](https://xtraworld.online/wp-content/uploads/2026/02/P6-copy1-796x1024.jpg "The Same Moon Above Us")
Caché RacingFichier CachéYear : 2025Categories : Brand Identity, Merchandise Dimensions: Various More Projects
studio 10
Developed for a creative workshop event. The identity was designed to attract and engage participants through bold visual language, dynamic typography, and an experimental approach that reflects the collaborative spirit of the workshop.
Konnect
Caché RacingFichier CachéYear : 2025Categories : Brand Identity, Merchandise Dimensions: Various More Projects
Caché Racing
Concept & merchandise design For Fichier Caché. From bootleg stickers to a fictional race team, a North African take on speed and identity.
Club Carré
Objects In Process Year : 2025Categories : Brand Identity Dimensions: Various More Projects
LamirixFC
The project began with a simple question: how can we translate the essence of Harissa, its spice, its labor, its cultural weight, into design? with Fichier Caché and Lamiri Harissa we explored Tunisia’s visual and emotional relationship with this staple, tracing its journey from local farms to kitchen tables.
The truck became our central symbol, that humble machine connecting land, labor, and culture. From there, we developed the full creative direction: concept, art direction, branding, merchandise, and production. We transformed the truck into a moving icon, a bold pink vehicle, fully branded from top to bottom, carrying Harissa cans, stickers, air fresheners, and t-shirts.
For marketing, we brought the concept to life, literally. We built the real truck, turned it into a mobile installation, and shot the campaign across Tunisia. Even after the activation, the truck remained on the road, still branded, offering ongoing visibility long after the campaign ended.
Mottamar
At the crossroads of sound, culture, and innovation, Mottamar creates a platform for dialogue on the future of Arabic electronic music. We developed the full branding and art direction, from visual identity to communication assets to translate the project’s vision into a clear, energetic, and purpose-driven visual system.
